How to Create an ATS-Friendly CV: A Simple Guide

Retail Careers

An Applicant Tracking System (ATS) is used by many employers to streamline their hiring process by automatically screening and ranking CVs. To ensure your CV passes through this automated system and reaches human recruiters, it’s essential to optimize your document with the right formatting and content. Below are key tips on how to make your CV ATS-compliant. 

Step 1: Key Formatting Tips for ATS-Friendly CVs 

When creating an ATS-friendly CV, it’s important to keep the formatting simple and straightforward. ATS (Applicant Tracking Systems) scan resumes for keywords and specific information, so avoid using fancy fonts, graphics, or images that might confuse the system. Stick to standard fonts like Arial, Calibri, or Times New Roman, and use clear section headings like “Work Experience,” “Education,” and “Skills” to make it easy for the ATS to find the right information. Use bullet points to highlight your achievements, and always include relevant keywords from the job description, this will help your CV get noticed by both the ATS and hiring managers. Keep the layout clean and avoid complex tables or columns, as these can be difficult for the system to read. Finally, save your CV as a Word document or PDF, as these are typically the most compatible formats for ATS systems. 

Step 2: Key Content Tips for an ATS-Optimized CV 

To create an ATS-optimized CV, focus on using clear, relevant content that matches the job you’re applying for. Start by including a strong professional summary that highlights your skills and experience, making sure to use key phrases and industry-specific terms found in the job description. When listing your work experience, use action verbs and quantify your achievements where possible (e.g., “increased sales by 20%”). ATS systems often look for specific keywords, so make sure to tailor your CV to each job by incorporating relevant skills and qualifications mentioned in the posting. Don’t forget to include a skills section, highlighting both hard skills (like software proficiency or technical knowledge) and soft skills (like teamwork or communication). Lastly, avoid using abbreviations unless they’re commonly recognized in your field, as ATS systems might not always interpret them correctly. Keep it clear, relevant, and aligned with the job requirements to improve your chances of getting noticed. 

Example of an ATS-Friendly CV 

Below is an example of a CV optimized for ATS, showcasing how to structure your content: 

[Your Name] 
[Your Address] | [Your City, State, ZIP Code] | [Your Phone Number] | [Your Email Address] | [LinkedIn Profile URL] 

Professional Summary 

Results-driven Communications Officer with 7 years of experience in social media management, content creation, and internal/external communications. Proven ability to manage successful digital marketing campaigns and enhance user engagement. Looking to leverage my skills and experience in a Digital Marketing Manager role. 

Work Experience 

Communications Officer 
[Company Name], [City, State] | [Month, Year] – Present 

  • Managed company social media platforms, increasing engagement by 30% through targeted content and campaigns. 
  • Created and scheduled content using tools like HubSpot. 
  • Managed paid advertising campaigns on Facebook, Instagram, and LinkedIn, achieving a 25% conversion rate. 
  • Conducted email marketing campaigns with a 45% open rate. 

Recruitment Specialist 
[Company Name], [City, State] | [Month, Year] – [Month, Year] 

  • Managed full-cycle recruitment, filling an average of 50 positions per month. 
  • Utilized CRM software to track candidates and manage recruitment pipelines. 
  • Worked closely with hiring managers to develop job descriptions and staffing strategies. 
  • Improved recruitment efficiency, reducing time-to-hire by 20%. 

Education 

Bachelor of Arts in Communications 
[University Name], [City, State] | [Month, Year] – [Month, Year] 

Skills 

  • Social Media Management (Facebook, Twitter, Instagram, LinkedIn) 
  • Content Creation and Scheduling 
  • Email Marketing (Mailchimp, CRM) 
  • Website Management (Joomla) 
  • Digital Marketing Campaigns 
  • Recruitment Process Outsourcing 
  • Adobe Premiere, Canva 

Certifications 

  • Certified Digital Marketing Professional (CDMP) 
  • Google Analytics Certification 

Conclusion 

By following these formatting and content tips, you’ll improve your chances of having your CV pass through ATS filters and land on the desks of hiring managers. Remember to tailor your CV for each job application and always use the language and keywords that align with the specific role. A well-crafted, ATS-friendly CV is your first step toward standing out in the competitive job market. 

Think-Career™ RPO is a leading talent acquisition outsourcing firm that provides tailored workforce solutions for organizations across industries.

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