Digital Marketing Graduate 213 views

About Graduate Recruit

Graduate Recruit Africa is a leading recruitment agency specializing in connecting talented graduates with employment opportunities across the African continent. Our Talent Pipeline is tailored for ambitious young professionals ready to start their careers and access growth opportunities. We prequalify and market candidates to top employers as a service. Join us today, where exceptional career opportunities await.

A Career in Digital Marketing

A career in digital marketing involves promoting products, services, or brands through online platforms and digital channels. Digital marketers use various strategies and tools to reach target audiences, engage customers, and drive sales. This dynamic field encompasses a wide range of activities, including content creation, social media management, search engine optimization (SEO), pay-per-click (PPC) advertising, and data analysis. With the growing importance of digital presence in business, digital marketing offers exciting opportunities for creativity and innovation.

Career Pathways in Digital Marketing

Electrical Engineer, Electronics Engineer, Test Engineer, Design Engineer, etc.

Minimum Qualifications & Competencies

• Bachelor Degree in Marketing, Business Administration, Communications, or a related field. Advanced courses or certifications in digital marketing can enhance career prospects.
• Professional Certifications and Licenses.
• Strong understanding of digital marketing tools and techniques, proficiency in content management systems (CMS), SEO, PPC, social media platforms, and data analysis.
• Creativity, analytical thinking, adaptability, and excellent communication skills.
• Relevant internships or project work demonstrating practical application.
• Must be a citizen in the country and city of hire and be under the age of 34 years.

Key Responsibilities

• Develop and manage content for websites, blogs, social media, and email campaigns to attract and engage target audiences.
• Create and execute social media strategies, manage profiles, and engage with followers to build brand awareness and drive engagement.
• Optimize website content and structure to improve search engine rankings and increase organic traffic.
• Manage and optimize paid advertising campaigns on platforms such as Google Ads and social media to drive targeted traffic and achieve marketing goals.
• Design and implement email campaigns, segment audiences, and analyze campaign performance to drive conversions and customer retention.
• Analyze digital marketing metrics, track campaign performance, and use data insights to refine strategies and improve results.
• Develop and execute comprehensive digital marketing plans aligned with business objectives and target audience needs.

How to Register & Apply? 

Graduate Recruit, a division of Think-Career™ Group and member of APSO, offers a secure platform where you can create an online resume and upload your CV, matric/Grade 12 certificate, tertiary qualifications, and transcripts. Visit our career page here to register, apply, or join our talent pipeline. Terms and conditions apply.

Disclaimer

At Graduate Recruit, we will ensure that no job applicant receives less favourable treatment because of their gender, marital or civil partnership status, sexual orientation, colour, race, ethnic origin, religion, disability, or age; nor be disadvantaged by any other conditions or requirements which are irrelevant.